Vitosha Boulevard - Sofia, Bulgaria discussion
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Vitosha Boulevard - Sofia, Bulgaria
The world's 22nd most expensive trade street.
Vitosha Boulevard (often called just Vitoshka) in Bulgaria is Sofia's main thoroughfare and is famous for the many brand name shops and boutiques on it. Posessing a shop on the boulevard is thought of as a matter of image and advertising for companies operating in Bulgaria.
The boulevard is named after Vitosha, the mountain just next to Sofia.
According to a 2005 study, Vitosha Boulevard is the world's 22nd most expensive trade street.